Your mission
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We are seeking a
Digital Acquisition Director
to grow Euroleague Basketball’s fan base across our 200M+ global audience by bringing new fans to our digital platforms and converting them into our products and entry points. This leader owns the top of the digital funnel — paid acquisition first and foremost — and is fully accountable for three outcomes:
Scaling efficient paid acquisition across all channels and markets.
Converting acquired traffic into Euroleague Basketball’s key entry points — streaming, fantasy, merchandise and other products — at an efficient, sustainable cost.
Maximising the return on every euro of acquisition spend through disciplined CAC/LTV management and continuous testing.
The role owns the demand engine that fills the funnel and hands a st...