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Customer Strategy & Segmentation Manager, Customer Strategy & Lifetime Value (Quản lý Chiến lược & Phân khúc Khách hàng)

Prudential plc | Ho Chi Minh City, Vietnam | Posted June 24, 2026

Position Overview

Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.

The Customer Strategy & Segmentation Manager is responsible for developing, implementing, and optimizing customer strategies and segmentation frameworks that drive customer-centric decision-making, improve engagement, and maximize customer value. The role supports the Customer Strategy & Segmentation Lead in shaping customer direction, enabling personalization, and ensuring the business deeply understands customer needs, behaviors, and opportunities.

Job Responsibilities

1. Customer Strategy Development ...

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