Shape innovative e-commerce experiences as a Product Owner specializing in CRM & Retention at Datmos. This role emphasizes data-driven strategies to enhance customer loyalty and engagement.
Reporting to the VP of Digital Strategy, you'll act as an Outcome Owner, focusing on aligning CRM initiatives with the client’s business goals. Your role will involve collaboration across various teams to ensure that every automated journey delivers immense value and measurable outcomes.
Key Responsibilities:
• Define and track success metrics focusing on customer value
• Design omnichannel customer journeys through data analysis
• Optimize CRM investments for high-impact initiatives
• Translate strategic goals into functional requirements
• Define A/B tests and prioritize based on business impact
Requirements:
• Minimum of 6 years in Product Ownership and CRM
• Experience in agency settings is preferred
• Expertise in CRM platforms and e-commerce integrations
• S...