The Talent Set are delighted to partner with our client on a fantastic CRM Marketing Officer role. This position involves managing and optimising customer journeys to enhance outcomes through multi-channel communication, data analysis, and strategic campaign planning.
Key Responsibilities
Design and optimise journey maps to improve conversion rates from enquiry to onboarding. Coordinate touchpoints across channels to deliver a cohesive experience. Analyse data to identify trends and insights, supporting targeted marketing initiatives. Monitor, evaluate, and report on recruitment funnel performance, providing actionable insights. Develop and implement automated, personalised communication strategies across multiple channels. Collaborate with stakeholders to drive continuous improvement in recruitment tactics and campaigns. Maintain accurate data collection in CRM systems to ensure measurement effectiveness...