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Consumer Paid Media, Manager

PayPal | Milan, Italy | Posted June 18, 2026

Position Overview

Description

:

Essential Responsibilities:

  • Develop and implement customer-focused, omnichannel campaigns to drive traffic, capture demand, and generate revenue
  • Leverage data and technology to optimize marketing strategies and campaign performance
  • Collaborate with cross-functional teams to align marketing initiatives with organizational goals
  • Identify growth opportunities by analyzing and synthesizing data from multiple sources
  • Track, measure, and report program performance, optimizing for efficiency and scalability
  • Lead A/B testing and iterative optimization of campaigns and marketing programs
  • Optimize team structure and processes to foster a culture of high performance and innovation
  • Minimum Qualifications:

  • 5+ years relevant experience and a Bachelor’s degree OR Any equivalent combination of education and experience.
  • Additional Responsibilities & Preferred Qualifications...

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