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Category Manager - Fashion-BGC

Lazada | , , philippines, Philippines | Posted June 07, 2026

Position Overview

Key Tasks & Responsibilities

Category Strategy Development and Execution

  • Develop and implement a comprehensive strategy for assigned product categories, aligned with overall company goals.
  • Identify market trends, customer needs, and competitor activities to define category-specific growth opportunities.
  • Establish category sales targets, margin goals, and other key performance indicators (KPIs) to drive business performance.

Team Leadership and Key Account Management Supervision

  • Lead, coach, and manage a team of Key Account Managers to ensure they support sellers effectively and achieve their targets.
  • Set clear objectives and performance metrics for KAMs, ensuring they align with category strategy and company goals.
  • Provide guidance to KAMs on account planning, relationship management, and performance improvement, ensuring sellers maximize their potential on the platform.
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