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Category Manager

Boutiqaat | dubai, United-Arab-Emirates | Posted June 07, 2026

Position Overview

The Category Manager is responsible for managing the performance, development, go-to-market execution, assortment strategy, activations, and brand relationships for an assigned Korea Town category, such as Skincare, Makeup, or Hair & Body.

Reporting to the Category Director, the Category Manager acts as the main day-to-day category contact for brands and vendors, specifically for matters related to launch planning, marketing alignment, activations, collaborations, assortment management, novelties, storytelling, and ongoing commercial growth.

The role works cross-functionally with all internal departments and stakeholders to ensure each brand launch and category initiative is commercially strong, clearly prioritized, well-coordinated, analytically informed, and aligned with Korea Town’s overall strategy.

The Category Manager is expected to run the assigned category with a strong trading mindset: tracking performance, identifying risks and opportunities, transl...

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