The Business Development Manager (BDM) is responsible for managing and growing assigned key accounts within the modern trade channel. This role focuses on developing strong customer relationships, crafting joint business plans, driving volume and revenue targets, and executing in-store programs that enhance category and brand performance. The BDM acts as the primary contact for buyers, ensuring timely execution of commercial initiatives and seamless coordination with internal stakeholders.

Job Description:

1. Account Management & Business Development

• Manage daily operations and commercial performance of assigned modern trade accounts (e.g., supermarkets, hypermarkets, drugstore chains, e-commerce).
• Develop and execute Joint Business Plans (JBPs), including sales targets, listing expansion, promotions, and innovation launches.

2. Sales and Target Achievement

• Deliver volume, revenue, and profitability goals by ...