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Business Development Manager - FMCG

Businesslist | kuala lumpur, Malaysia | Posted June 20, 2026

Position Overview

Responsibilities

  • Drive revenue growth across HORECA Key Accounts (hotels, high‑end restaurants, premium outlets).
  • Manage and strengthen relationships with existing distributors; identification of new distributors is an added advantage.
  • Execute on‑trade sales strategies aligned with brand and portfolio positioning.
  • Conduct 4-8 outlet visits per week, including evening engagements.
  • Build strong relationships with outlet owners, sommeliers, bar managers, and F&B decision‑makers.
  • Ensure strict adherence to company compliance, ethical standards, and entertainment policies.
  • Provide commercial insights and recommendations to management to support business growth.
  • Collaborate closely with marketing and regional stakeholders.

Qualifications

  • 3-5 years of relevant sales experience, ideally within the alcohol / spirits / wine industry.
  • Candidates from competitors or...

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