Brand & Communications Strategy

Bangkok, Central, Thailand(Hybrid)

**Job Description**

This role is responsible for driving both brand governance and communication strategy across ICS, ensuring all customer-facing communications are not only compliant and consistent, but also effective, insight-led, and aligned with business objectives. The role partners closely with Product, Partnership, and Acquisition teams to shape end-to-end communication strategies that strengthen brand impact and customer engagement.

**Responsibilities**

+ **Brand Governance & Quality Excellence** Oversee and review IMH submissions to ensure accuracy, compliance, and alignment with brand standards, while continuously improving turnaround time and quality.
+ **Communication Strategy Development** Partner with Product, Partnership, and Acquisition teams to develop clear, compelling, and customer-centric communication strategies across campaigns and touchpoints.
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