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Your Impact

As Assistant Manager – CRM, you will play a key role in strengthening customer relationships, enhancing engagement, and driving retention through data-driven campaigns and customer journeys. Your work will directly influence customer loyalty and business growth.

Your Role Will Include:

• Owning the end-to-end marketing communications calendar.
• Designing customer journeys with multi-channel communication, incentives, and creative assets for continuous engagement.
• Managing CRM campaigns across Email, SMS, Push Notifications, WhatsApp, and In-App Notifications.
• Leading and guiding the execution team on BAU campaigns and automated journeys.
• Partnering with Brand, Product, Design, and Tech teams to ensure flawless execution.
• Tracking campaign performance metrics, analyzing results, and sharing actionable insights.

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