The Analytics Manager will be responsible for analyzing data from digital marketing channels and tools, providing insights and recommendations to optimize marketing strategies. He/she will track performance, measure ROI, and identify areas for improvement.

Requirements

• Bachelor's degree in Marketing, Data Science, Economics, Statistics, or a related field
• 3-5 years of experience in data analysis
• Expertise in Excel, SQL, Tableau, R or Python
• Strong analytical and problem-solving skills
• Excellent communication and presentation skills

Responsibilities

• Understand business needs and objectives
• Develop strategies for effective data analysis and reporting
• Define company-wide metrics and relevant data sources
• Select, configure and implement analytics solutions
• Oversee all analytics operations to correct discrepancies and ensure quality
• Extract ...