About the job Advertising and Promotion Executive

Job responsibilities:

• Develop and implement strategies for advertising, promotions, and branding to boost brand awareness and performance.
• Create annual sales plans and manage the marketing budget, ensuring cost-effectiveness.
• Maintain accurate records of advertising, promotions, and related expenses; identify cost-saving opportunities.
• Provide analytics and insights to measure marketing activities effectiveness.
• Coordinate with advertising, event management, and PR agencies to align campaigns with the corporate brand image.
• Set standards for advertising and promotional materials; establish KPIs and targets.
• Build and maintain strategic partnerships for joint promotions and sponsorships.
• Manage communication channels, including ATL, BTL, digital marketing, and OOH.
• Oversee internal communications with tenants and external communica...